Set up your avatars
Avatars are the identities your desk acts as across platforms. Add them, track each one's stats and level, and price the work with the built-in earnings calculator.
Everything else in Gigdesk is about the work. Avatars are about who does the work. An avatar is one platform identity — your Instagram, your LinkedIn, your Substack — that your desk can act as. This chapter shows you how to add avatars, keep their statlines honest, climb the level ladder, and price the work with the Earnings Calculator.
What an avatar actually is
Open Avatars from the top of the sidebar in gig mode. It's the roster of identities your desk fronts — you pick which avatar represents each workspace, portfolio, and chat. Each card is one platform persona: Instagram, LinkedIn, Substack, X (Twitter), Reddit, Medium, Dev.to, YouTube, ProductHunt. Not email — email lives on the Email gateways page. An avatar is the public face; a gateway is the private inbox.
- Scannable statlines. Each card carries the numbers that matter for that platform — "4.8k karma", "480 connections", follower counts — so a client can size up the persona at a glance.
- A card color you own. Every avatar has an editable color, so your roster reads as a palette instead of a wall of text.
- A level that you earn. Avatars climb a level as you verify real stats and connect a Gmail gateway — the ladder rewards proof, not claims.
Your level & earnings Price the work One platform identity Read the bar, climb the ladder
Across the top runs a level/earnings bar. It shows your current level (starting at Level 1.0 BEGINNER), how much you've $ EARNED, how many AVATARS you hold, whether GMAIL is CONNECTED, and your TOP AVATAR FOLLOWERS. A Connect Gmail to climb the ladder CTA sits right there — connecting a Gmail gateway is the fastest way to level up, because a real inbox behind the persona is what turns a claim into proof.
Putting on a uniform
Your avatars are a personal roster. But when an avatar joins a workspace, it puts on a uniform — a workspace-scoped copy of the persona, customized just for that desk. It's the Avatars panel inside a workspace (Chapter 3): hit Import Avatar to bring one in. Editing a uniform never changes the underlying avatar, and editing the avatar never changes a uniform — the two are decoupled, so a client-specific tweak stays local.
Wearing the uniform usually means dressing the persona for the client's job. Clients often expect you to make the account look on-brand for the engagement, which can mean:
- Changing the bio to match the client's positioning for the duration of the gig.
- Swapping the banner image or avatar picture to their look.
- Updating the pinned post to feature their launch, offer, or campaign.
- Rewriting the statlines on the uniform, so this desk shows the numbers that matter for this job — without touching your master avatar's stats.
Import an avatar into the desk Wears this desk's uniform Step by step
- 1
Open Avatars & add one
From the sidebar top (gig mode), open Avatars and hit + New avatar. Pick the platform this persona lives on — Instagram, LinkedIn, Substack, X, Reddit, Medium, Dev.to, YouTube, or ProductHunt.
- 2
Fill in honest statlines
Enter the numbers that matter for that platform — followers, "4.8k karma", "480 connections". Keep them real; the whole point of the ladder is that verified stats outrank inflated ones.
- 3
Set the card color, then Edit anytime
Give the avatar a card color so your roster stays scannable. Every card has an Edit button — come back to update stats or recolor whenever the persona grows.
- 4
Connect Gmail to climb
Use the Connect Gmail to climb the ladder CTA in the bar. Backing the persona with a real inbox raises its level and unlocks the trust clients look for.
- 5
Price the work
Open the Earnings Calculator to estimate what an account like yours earns per month across platforms and niches — so you quote task-queue prices with a number, not a guess.
Key takeaways
- An avatar is one platform identity (Instagram, LinkedIn, Substack, X, Reddit, Medium, Dev.to, YouTube, ProductHunt) that your desk fronts — you pick which one represents each workspace, portfolio, and chat.
- Add avatars with + New avatar, give each honest statlines and a card color, and Edit them as the persona grows; the level/earnings bar tracks your level, earnings, avatar count, Gmail, and top followers.
- Verify real stats and connect a Gmail gateway to climb the level ladder, and use the Earnings Calculator to price the work.
Personas set. Now, what are they worth?
You've built a roster of avatars. The next chapter puts a dollar figure on them — why a high-quality aged account is a money-producing asset, what clients pay a premium for you to join, and how to price your talent separately from your assets.
How much can avatars earn? See it from the client side